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Tuesday, March 10, 2009

Rotana leaving Beirut

Rotana Music decided to leave its production facilities in Beirut-Lebanon and move to Amman-Jordan.

This big event (Beirut has been the historic base of Rotana) happens after important changes in Rotana, following the grouping of LBC Sat and Rotana's selling capacities (well actually a semi-merger, view my other posts on Rotana) Many of Rotana's most successful programs will actually be broadcasted on LBC (and probably produced in LBC's production facility in Adma-Lebanon) The rest (production wise) will move to Jordan.

The other reason is that Rotana's programs used to be produced at StudioVision's facilities. StudioVision's owners (Murr family) are reopening their own TV channel (MTV) and will also probably need a large part of the facilities.

To add spice to the issue, MTV is reportedly backed by Antoine Choueiri; Choueiri who lost the LBC media representation contract to...Rotana's RMS (Rotana Media Services) => Rotana had to leave StudioVision (MTV)'s facilities.